This single-day lesson challenges students to consider questions of ethics when involving citizens as journalists through social media in dangerous breaking news events.
This single-day lesson introduces students to the 5K race fundraising event used by a newspaper staff from Rockville, Maryland.
This lesson introduces students to the online advertising model used by a student media program in Missouri.
This lesson will provide students with an introduction to the concept of entrepreneurship and how it applies to journalism
Students will participate in a discussion about distributing various products and then complete two assignments to consider the event planning process and addressing audience complaints and feedback, as well as corrections and Letters to the Editor
This lesson introduces students to the process of either starting a new publication or adding a new platform to an existing publication
Students will read a case study from Mill Valley High School in Kansas about an article that actually caused a disturbance in school because social media extended the opportunities for readers to respond to the article
This lesson is designed to give students practice in writing effective market research questions with a focus on promoting a publication and advertising through the use of social media
This lesson is designed to introduce students to the practice of market research as the basis for entrepreneurship strategy decisions including defining an audience and exploring the implications of social media on traditional market research strategies
This lesson prompts students to create a vision poster for the entrepreneurial aspects of their journalism program, detailing their current reality and describing improvements that should be made