CCSS.ELA-Literacy.W.9-10.1d | JEA Curriculum Initiative

February 19, 2015

by cadmin

Writing

Writing a preview story

A lesson on how to write a news story about an event that will take place in the future with the goal of informing readers who might want to attend or participate.

October 2, 2014

by cadmin

News Gathering

Description This lesson begins with an introduction to interviewing including how to plan, conduct and conclude an interview, suitable for beginners who have no interviewing experience. In part two of the lesson, students will play an ice-breaker game that will help make them comfortable with asking …

March 21, 2014

by cadmin

Marketing and Audience Engagement

Funding a publication

Description This lesson introduces students to the budgeting considerations that every media organization must consider, giving them a framework through which to understand what is necessary and optional for a publication as well as the pressures that advisers can feel when staffs do not understand monetary …

March 21, 2014

by cadmin

Marketing and Audience Engagement

Pitch a fundraiser

In this lesson, students apply their knowledge of sales and marketing concepts and budgeting techniques to get practical about fundraising in their own communities

March 21, 2014

by cadmin

Marketing and Audience Engagement

Creating an advertising brochure

In this lesson, students apply their knowledge of sales and marketing concepts and budgeting techniques to get practical about advertising in their own communities

March 21, 2014

by cadmin

Marketing and Audience Engagement

Comparing advertising and fundraising as revenue sources

In this lesson, students apply their knowledge of sales and marketing concepts and budgeting techniques to think about the pros and cons of advertising and fundraising and to get practical about advertising and fundraising in their own communities

March 21, 2014

by cadmin